The Florida Main Street program works in partnership with a variety of different organizations to offer promotional, outreach, and even grant opportunities that will help grow and make each local Main Street community a successful program.
2017 Florida Stories Walking Tour
Florida Humanities Council
Application deadline: April 7, 2017 at 12pm(EST)
The program is called, “Florida Stories: Community Audio Walking Tours. ” Florida Stories is a self-guided walking tour app that shines a light on the “behind the scenes” aspects of a community and in doing so increases the visitor’s knowledge of that community.
Community Walking Tours in the app are marketed towards "Cultural Tourists," who want to enrich their lives with new travel experiences. This is particularly true among those aged 18-34, 75% of whom agreed that trips where they can learn something new, are much more memorable to them. The demographic profile of the cultural heritage travel segment today is younger, more educated and more technologically savvy when compared to those ten years earlier. These tourists are much more likely to use social media, technology, and their phones to augment their visit.
How it works:
Under the guidance of the Florida Humanities Council (FHC), this initiative supports the creation of cultural, historical, and architectural walking tours for communities across the state of Florida. Tours must be walkable (up to 1.5 miles), include up to 12 significant locations, and the length should remain under four minutes per stop. Deadline to apply: April 9, 2017.
The goals of this initiative are to:
- explore the history and heritage of Florida
- increase knowledge about and appreciation of local communities
- connect small communities on a statewide platform
- create an immersive humanities program that is both fun and educational
- create sustainable and walkable cultural tourism products
- build collaboration between community partners
We’ve completed 6 communities to date, St. Augustine, Ybor City, Deland, Bartow, Lake Wales, Pensacola, and plan to launch Fort Pierce, Key West, Fernandina Beach, and Tarpon Springs this Spring. Our goal is to fund 4 new communities this spring to launch in Fall 2017.
Learn more by visiting their website: https://floridahumanities.org/programs/florida-stories-walking-tours/.
Contact: Ron Cook firstname.lastname@example.org 407.618.1223
It’s important that Main Street directors start to think of mobile devices as billboards for their communities. Distrx is a local organization based in an Orlando Main Street district. Within the past year Distrx has tried to find ways to make mobile marketing easy, less expensive, and something that will help bring economic vitality back into historic downtowns all over the U.S.
Recently, the creators of the DISTRX mobile app created profiles for all Florida Main Street programs (at no cost to local programs and the coordinating office). These allow for all active, designated Main Streets in the state to control how people find their Main Street programs.
Florida Main Streets can take advantage of this great marketing tool to help promote their local businesses and events downtown.
To learn more visit their WEBSITE
Contact: Michael Zimny, Historic Sites Specialist
Monticello (March 30-31)
Gainesville (April 3-4)
Tampa (April 24-25)
Coral Gables (April 27-28)